314 Apparel is the brainchild of Shawn Jackson. encompassing his passion for Artistry, Music, Moto Sports, Guns, Hunting, Martial Arts – all while being a proud American and Patriot. From an early age, Shawn was instilled with a “hard work pays off” mindset from his mother. A single mother, holding down multiple jobs to make ends meet, while building a self-made business to ensure a better life for her son. “Since the age of six, I can remember everything my mom did to get by and mask the struggle so she could provide a positive environment for me”. Those early memories paved the diligent work ethic through the years and which Shawn, to this day applies to each endeavor he pursues. From producing music, shooting guns, hunting, owning successful record labels, fighting professionally and dirt biking the “White Rim” in Moab – while also being a loving and engaged father – Shawn’s passion continues in the form of 314 Apparel. I was tired of spending tons of money on apparel which looked great on models, however, would never fit or be uncomfortable to wear. Shawn decided to create a line of apparel which fit him well, was comfortable, and provided a quality statement rather than a simple tagline. “I create and sell what I wear, what feels great on me, and all I am passionate about. The consumer should always receive a quality product at an affordable price - while making a statement.